SMS campaigns

This service allows you to send SMS messages to your partners, customers, employees, etc. by using our web-interface.
SMS campaigns are a convenient and fast way to inform many cellular subscribers by sending SMS-messages to their mobile phones.

Sending SMS-messages, as a recognized and effective marketing business-tool, that can be used for tasks such as:

  • informing clients about all kinds of promotions, events, promotions and special offers;
  • notifications of news, event announcements, invitations;
  • congratulations on holidays, birthdays, significant events;
  • reporting to customers on the readiness or status of the order, or performance of work.

At now SMS messaging is one of the most effective ways to attract customers and provide an opportunity for direct contact with your target audience, who wants to receive messages from your company.

SMS recipients can be subscribers of cellular networks around the world, who have given their prior consent to receiving SMS messages from your company (for example, by filling the form in the preparation of discount cards, filling out order forms, contracts, registrations on your web site, etc.)

Creating SMS campaigns

Creating SMS campaign consists of several simple steps:

LOADING CONTACT BASE

Go to the menu «SMS Campaigns / Contacts», in the block on the right (Add contact database) enter the name of the contact database and select the file with the contact database in csv or xlsx format and press the «Upload» button.

The contact base file, in addition to phone numbers, may contain additional information (personalization text message fields), for example Name, loyalty card number, personal discount amount, etc. After downloading, the contacts database will appear in the list and by clicking on the name you can preview and contact database settings.

CREATING A MESSAGE TEMPLATE

A message template can be created in the «SMS Campaigns / Templates» menu, the message template can contain text message personalization fields downloaded from the contact database (the field name from the contact database is in%) or simply the most used text messages.

CREATING A CAMPAIGN

After we have a loaded contact database, we can launch an SMS campaign. To do this, go to the menu «SMS Campaigns / Create Campaign».

On this page you need:

  1. Enter campaign name
  2. Select the «SenderID»
  3. Select recipients from the previously downloaded contact database, or enter recipients’ numbers manually
  4. Enter the message text or select from the templates created earlier
  5. Add personalization fields (if a contact database containing additional information is selected)
  6. Select a scheduled message sending time

Next, you need to launch the campaign using the «Create»

Campaign status tracking

After launching the campaign, it will appear in the «SMS Campaigns / List». On this page you can view all created campaigns, their status and statistics on campaigns.

Statistics

Selecting a period of time, and accounts can see the statistics for sent messages broken down: country, network, price per message, count and total amount.

Rates

This page shows the current and previous rates for all countries and operators available for sending. To add countries and operators, please contact your account manager.